Up to this point, we have been focusing on the processes that cultivate success within a business. But sooner or later, the desire for growth must shift from inside processes to outside sales. This chapter walks you through sales and marketing and gives you insight on how to best interact with your market according to your values.

This week we are joined by Patrick Wright and Keith Mercier of CBiz Insurance. They provide a strategic approach to managing risk that can benefit small businesses of any size.

Small businesses and large ones often struggle with basic business systems and processes. The playbook is our answer to the old SOP manual. It doesn’t have to be hard to put together, but more important, it is an essential part of creating a predictable and repeatable experience for customers.

If you want to grow your business you will have to delegate much of the day to day operations, even the management to others. Yet somehow the delusion persists that putting customers first is the way to grow. It’s not. By leapfrogging your team members and focusing on customers you create a disconnect that virtually insures you will not build a scalable business.

Chapter three is all about leadership, and the fact that it doesn’t have any boundaries. Small business owners that want to be effective leaders must embrace the fact that leadership responsibilities follow them wherever they go. In this episode we talk about the five traits of great leaders.

For the next few weeks we will be going through Joey’s book, Grow With Purpose. This week we start with chapter 1 on values, vision, why and mission (VVWM).

For the next few weeks we will be going through Joey’s book, Grow With Purpose. This week we start with chapter 1 on values, vision, why and mission (VVWM).

The principle is simple:

Spend 60-90 minutes working on the business every week.

Growing businesses do it. Stagnant and stuck businesses don’t; they are just too busy handling issues, putting out fires and filling orders.

Nonprofit organizations need a good strategic plan just as much as any for-profit business. But the absence of a majority shareholder, the presence of a non-owner board of directors, CEO’s dealign with succession and volunteers passionate about their work make the planning process and execution much more challenging. In this episode Joey and Devin discuss the issues facing CEO’s and board members when it comes to strategic planning and execution.

If you think of HR and HR Management as a cost center you are missing a key strategic priority when it comes to long term growth and competition. In this episode we discuss administrative HR vs Strategic HR, how to tell the difference, and what you might be missing when you fail to consider the HR bottleneck in your strategic plan.

This was a live presentation recorded November 13, 2019, for the Lakewood Ranch Business Alliance. The Alliance has been instrumental in helping me build my business over the years and it was a joy to be able to share my new book, Grow With Purpose, with this incredible group of friends and colleagues.

In a time and a market with virtually zero unemployment attracting and retaining top talent has become a big priority for small businesses wanting to grow.

Sometimes you need to leverage other people's money to grow or accomplish strategic objectives. In this episode we cover the basics of business borrowing and the things you need to consider before you start looking for a business loan, whether that money is to buy property, finance equipment, obtain working capital, or buy a business outright.