It’s that time of year when businesses start making the final push for year end numbers. And it is also when we start to turn our focus to the upcoming year. Whether you have experience doing business and strategic planning or whether you just know it’s something you should be doing, this episode covers some of the common pitfalls you want to avoid.
029-Delivering Blue Collar Value
Pricing and selling value are common topics among white collar professionals like CPA's and attorneys. But do roofers and AC repair companies need any help in this area. A couple of recent conversations show blue collar service industries deal with exactly the same issues of pricing and selling value to customers. In this episode Joey goes in depth to give real life examples of how things go wrong and what to do to fix them.
028-Rewarding Professionals
027-THINK! The Six Questions a Business Owner Should be Able to Answer
026-Show Me the Money - Cash Strategies
Businesses spend lots of time working on strategies for operations, customer service, sales...you name it. But how often do they have explicit strategies for CASH? Without cash your mission is put on hold. In this episode Axiom founder Joey Brannon talks about the handful of cash strategies that can improve your overall business.
025-Time Management Boundaries for Bosses
024-People-Process-Product
023-Vertical Integration in Small Business
Vertical integration is most often associated with Fortune 500 companies than with small businesses. But there are cases where vertical integration is a viable part of a small business growth strategy. In this episode Joey outlines the situations that might green light a vertical integration strategy and provides some real life examples.
022-The Different Roles of Owner and Operator
021-Notes, etc.
020-Make A(ny) Decision
The more experience we get with businesses that have never done strategic planning before the more we see organizations that fail to make decisions. Even bad decisions can be better than no decisions. For these companies a strategic plan provides the security that allows them to make more decisions, knowing that even a bad decision will be detected and corrected before it can do too much damage.
019-Highest and Best Use
Few things are as important to business growth as what the owner spends his or her time doing on a day to day basis. Defining the owner's highest and best use is key to continued growth and to also understanding the maturity of the leadership role within companies. In this episode Joey walks through the six stages of leadership growth and how a business owner's highest and best use changes at each stage.
018-Ten Worst Things about Family Business
No, not that kind of family business. This week we continue the discussion on what it's like to work with family, but this time we examine the darker side. Both parents and their kids fall victim to several common mistakes and missteps when family and business intersect. If you want to avoid these mistakes or if you are looking for a way to overcome some of the sins of the past this episode is for you.
017-Ten Best Things about Family Business
They can be the best and the worst places to work. This week we focus on the 10 best things about family businesses. This list takes on the topic from both perspectives. You may be the founder bringing children into the business or you might be thinking about accepting an offer from "Pop" to run the show. Either way, this episode covers the things you don't want to miss about running and being a part of the family biz.
016-Marketing De-mystified
Marketing is one of those words that conjures up images of Madison Avenue wizards capable of coming up with the perfect copy with a cigarette in one hand and a martini in the other. Marketing strategy is considered beyond the reach of the average small business owner. In this episode we strip away all of the BS and get to the nuts and bolts of effective marketing inside small companies.
015-How to Prune Your Way to Business Growth
Pruning is a necessary part of growth. It is true in life and it is true in business. But very few businesses build a pruning cycle into their growth plans. In this episode we talk about what to prune and how to do it. It's not just customers, although that is a big part of the pruning process. Pruning needs to be applied to every part of the business for it to remain thriving and healthy.
014-Finding and Hiring A Players
Growth requires owners to become (or hire) managers. But without "A Players" owners are stuck putting out fires and working around the inabilities of employees who need too much hand holding. If there is a common complaint among small business owners it is the trouble they have finding and retaining top talent. In this episode we tackle the greatest constraint to sustained business growth. Without the right people you will not have a prayer of reaching the next level, whether that is $2 million, $5 million, $10 million or $20 million. You need "A Players" to grow year over year and you must have them to accomplish extraordinary things.
013-Candor and Culture
Top-performing companies are often described as candid places to work. Team members share open and honest discussion with little posturing or hidden agendas. Building candid conversations into the culture of your organization is necessary if your team is to accomplish anything larger than the individual efforts of one superstar. In this podcast we talk about what this conversations look like, the situations where you can expect them to show up spontaneously, and how to leverage those situations into a long standing culture shift.
012-Evangelical Receptionist
011-Fear of Growth
Do you know what to do to grow your business? Most business owners do. But they haven't done it. They can't do it. They don't know why they can't. They just haven't. In this episode Joey tackles the problem of getting out of the rut and starting to grow again. He tells you how to do it and gives you three things you can do to get your mojo back. Eminently practical this is the secret sauce for getting back on the growth train.